Gimmick? Right?No.....Have you no history?Blackface is a style of theatrical makeup that originated in the United States, used to affect the countenance of an iconic, racist American archetype — that of the darky or coon. Blackface also refers to a genre of musical and comedic theatrical presentation in which blackface makeup is worn. White blackface performers in the past used burnt cork and later greasepaint or shoe polish to blacken their skin and exaggerate their lips, often wearing woolly wigs, gloves, tailcoats, or ragged clothes to complete the transformation.http://en.wikipedia.org/wi